The consumer experience is key to remain relevant today as an agent-start with your buyers.
In changing markets, we often see that we need to adapt to certain conditions to ensure we can get sales across the line for our vendors and keep the days on market below industry average.
Like evolution, it will require a new set of skills and mindset and to be open to adapting strategies to best serve market conditions. The survival of the fittest.
Firstly, some thoughts to consider; do I have buyer management system? If the answer is no, now is the time to level UP the Buyer Experience, remember ‘Rapport Opens Doors’.
We generally focus on the next sale, so we tend to ask questions about where they are moving from to identify if they have a property to sell rather our focus should be to understand their needs to create a foundation that adds rapport, connection, and trust.
The most effective way to service the buyers is come from a place of ‘Help’ rather than ‘Sell’. How can you stand out and make the experience memorable and personal?